HeadBox 3D technology allows you to shine a light on all the benefits your venue can bring to corporate Guests.
It’s important that you ensure you are not only marketing your venue to the right people, but also in the most effective way. You need to be sure that as well as increasing the number of enquiries that are coming your way, you are also improving the quality of those enquires. This is the only way to guarantee that you spend time on the enquiries that will boost the bottom line.
In this day and age, it is all about the visuals. Event bookers are becoming increasingly reliant on digital methods of finding and booking event spaces. To remain competitive, venues must find more innovative ways to market their spaces.
HeadBox 3D uses Dolls House 3D technology to showcase your event space to bookers. Not only does HeadBox 3D drive up to 48% more digital engagement and increase your number of conversions by 7% but it will also save time and money for you and the booker, making it an invaluable sales and marketing tool.
If that wasn’t enough to convince you, here are 4 questions that HeadBox 3D has the answer to.
1. How do you market your venue to global businesses?
The answer is simple, with 3D venue models available on your website 24/7.
With London acting as a global hub for financial services and technology, it remains just as important, if not increasingly important, to market your venue to businesses all over the world.
Large corporates in all industries are likely to book events internationally or to run departments from a global head office. One of HeadBox’s largest corporate clients, a global media agency operating in over 120 countries, spends a total of £3m across their annual events calendar. Marketing your venue to businesses like this unlocks potential bookings from any one of their subsidiaries around the world, and repeat bookings when they have a positive experience.
“3D tours are particularly handy when dealing with clients from abroad who would not have a chance to do a site visit.” Carlotta Albanese, Head of Sales and Marketing at D&D.
2. How can I stay ahead of the curve?
Venue marketing is changing. A new generation is rising through the ranks of your corporate clients and in the ranks of your competitors. That means you need to stay ahead of the curve to survive. Millennial customers want instantly available information, accessible on mobile devices, and highly optimised so that they can find what they need with little effort.
3D technology unlocks venue marketing in a seamless, always-on, technically impressive way across any device. Whether your millennial customer favours desktop, tablet, mobile or even a VR headset, 3D technology is the most immersive way to present your offering.
3. How can I save on time and money?
Potential customers need to see your venue before they book it, that’s a fact. Without first seeing your venue, how does the customer really know that it is what they are looking for? With a sales strategy that is heavily reliant on site viewings, you are almost definitely wasting time, money, and resources on clients who will never book your venue.
With 3D technology, potential clients can explore your entire venue online before they ever make an enquiry. With HeadBox 3D, you can embed all the added information that customers might request, such as brochures, menus, videos, floor plans and policies.
That means you receive fewer enquiries that you can’t service, and you can be confident that customers who do book a site viewing are really interested in booking it.
“Our 3D virtual tour allows potential customers to explore our venue quickly to find the most suitable space for their event. With additional information such as brochures and factsheets embedded in the model, we spend less time answering requests for information, as it’s instantly available for our customers.”
Jenny Caldecourt, Group Digital Creative Manager at Exclusive Hotels.
4. How can I become a pioneer in venue marketing?
Millennial customers want instantly available information, accessible on mobile devices, and highly optimised so that they can find what they need with little effort. Your marketing and sales strategies should address the changing needs of consumers.
3D technology unlocks venue marketing in a seamless, always-on, technically impressive way across any device. Whether your millennial customer favours desktop, tablet, mobile or even VR headset, 3D technology is the most immersive way to present your offering. We’ve seen one global hotel chain use VR headsets at a conference in Dubai, transporting attendees via 3D technology to Spaces more than 5,000 miles away.
Show your customers why your venue is the best choice they can make for their event by choosing HeadBox 3D. HeadBox has become the market leader when it comes to venue tour 3D technology in Europe, helping our customers increase digital engagement and conversions, all while saving time and money. So, don’t get left behind by this digital innovation, join the 1,000 venues who are benefitting from HeadBox 3D models and get access to a whole new audience of corporate bookers.
For more information on how to attract corporate clients to your venue, check out our 5 essential tips, here.