This week, HeadBox CEO, Andrew Needham hosted a breakout session at the Institute of Travel Management’s virtual conference, Revive. The session, Meetings & Events on Mars, explores how meeting & events industry leaders are planning for the future of events in the ‘new normal’.

In a 10 minutes presentation, he shared unmissable insights gathered from HeadBox’s most recent Events Expert Research Panel. The panel is comprised of of senior client stakeholders and industry experts who meet monthly to discuss the challenges the events industry is facing at the moment, and their plans and recommendations for tackling them.

Andrew was then joined by a stellar panel to dig a bit deeper into the findings of our report, including what the future of face-to-face vs virtual events will look like; the fundamental shift in business travel budgets and the impact of sustainability; the increased importance of innovation and technology in live events as well as the significance of data consolidation and ROI.

The panel:

Jen Barham, Executive Director, International Marketing and Communications at DC Advisory

Alexandra O’Malley, Director, Head of Events, Barclays International

George Foden, Director of Events, Wise Productions

Download the report

Looking for more insights? You can download the full Events Expert Research Panel report below.